Reliable, comfortable and a staple in sports, sneakers have been around a long time. However sneaker brands really entered the fashion scene in the 1990’s, re-branding their designs and partnering with big sports names and celebrities to show that sneakers are not just a sports shoe. This awesome trend really took off overseas, but it wasn’t until the last 10 years that sneakers and fashion truly became connected in America.

The pandemic taught us that comfort is the priority and sneaker companies capitalized on this by updating their lines to offer both comfort and amazing style!  Shoe Fly has increased our sneaker selection tremendously over the past 2 years. We always strive to be different at Shoe Fly and bring our customers one-of-a-kind unique brands.

Our newest brand, VADDIA - the brand of the cat - is from Portugal and is inspired by women, for women. These shoes are unique, comfortable, and very well made. Check out our instagram page to see the fun styles we currently have in store.

HOFF is another brand from Spain. Shoe Fly started carrying HOFF last spring and our customers LOVE IT! We are 1 of only 100 boutiques in the US that carry the brand and the only place you can find them in Boulder.

Some of our other great sneaker brands include GOLA (a British brand), Vans, J Slides, Vintage Havana, and Olukai, and we offer many others this season.  

As you begin to attend events again, travel, and meet up with your friends… stay comfortable and look fashionable with fashionable sneakers from Shoe Fly!